ABTA has officially welcomed Domes Resorts, a luxury hospitality group with properties across Greece and Portugal, as its first-ever Hotel Partner, marking a significant development of the ABTA Partnership programme.

Bringing hotels into the Partnership programme is a natural evolution of the scheme, with ABTA now including hotel brands alongside long-standing Partners such as airlines and tourist boards, while ensuring a diverse and balanced offer for ABTA members.

ABTA’s Partnership programme connects companies providing specialist services, products and expertise for the travel sector with ABTA’s members. This new category gives hotels which want to grow sales through the UK travel trade the chance to build important relationships with the UK’s leading travel agents and tour operators.

Domes joins the other 160 companies in ABTA Partnership spanning a range of sectors. As well as hotels, airlines and tourist boards, they include companies which provide legal and financial services. ABTA members gain privileged access to Partner services, such as special offers and valuable insight reports, while Partners enjoy a range of benefits, such as marketing support, travel industry insights and networking opportunities.

Hotel Partners will also be able to benefit from free access to ABTA’s Tourism Accommodation Health & Safety Technical Guide, plus discounted membership of the Travelife for Accommodation sustainability certification programme.

The Domes portfolio spans luxury, lifestyle, and family-or-adult-friendly properties in top destinations including the Algarve and several of Greece’s most sought-after islands. The brand is known for its curated experiences, high service standards, and strong collaboration with the UK market, catering to couples, families, and high-end travellers alike.

Claire Biddle, Commercial Director at ABTA, says: “Partners are a vital part of our business. They benefit from privileged access to ABTA members, whilst our members get trusted, vetted suppliers who understand the trade and support their sales. We’re excited to launch this new category with Domes Resorts and look forward to welcoming more hotels looking to build strong relationships with the UK travel industry.”

Dr George Spanos, CEO at Domes Resorts, added: “This is a moment of great pride and excitement for all of us at Domes Resorts. Becoming ABTA’s first Hotel Partner is not only a milestone for our brand but a powerful testament to the trusted relationships we’ve built with the UK travel trade over the years, and our ongoing efforts to raise standards, increase transparency, and build long-term relationships. Domes will continue innovating and growing trust with partners and guests.’’

ABTA plans to expand the category by welcoming more Hotel Partners that are actively looking to strengthen their relationship with the UK travel industry, gain visibility in the outbound market and grow their bookings through ABTA members.