The early start to sales for the 2025/2026 winter season is paying off for TUI: “We were early to market and got off to a good start this winter,” says Benjamin Jacobi, Managing Director of TUI Deutschland, on the occasion of the publication of the winter programs.

Demand for long-haul travel in particular has risen, especially to Asia. At the same time, the classics Spain, Egypt, Turkey and Portugal remained in demand. According to Jacobi, prices for the winter are constant; Australia, the Maldives, Mauritius, South Africa, the Seychelles and Sweden are even becoming cheaper.

In order to address target groups even more precisely, the travel group has sharpened its product lines. The new premium product line TUI Select is aimed at all those who want more comfort and service. It offers “first-class hotels and exclusive extras” such as private transfers and seat reservations. “This is a real comfort upgrade to the classic package tour,” advertises Jacobi.

Those who prefer cheaper and more flexibility will find what they are looking for at X-TUI: “Simply book your flight and hotel at the best price on the day - without frills, but with quality,” continues the TUI Germany boss. (Touristik Aktuell)