The World Travel & Tourism Council (WTTC) has officially announced that its 26th Global Summit will take place in Valletta, Malta, in 2026.

The announcement was made during the closing ceremony of the 25th Global Summit in Rome, which brought together thousands of leaders from across the global Travel & Tourism sector.

In collaboration with Malta’s Ministry for Foreign Affairs & Tourism, the Malta Tourism Authority, and the Government of Malta, the event will unite influential leaders from both the public and private sectors to address the future of Travel & Tourism, focusing on innovation, resilience, sustainability, and long-term growth.

Valletta, a UNESCO World Heritage City and cultural crossroads for millennia, has been selected as host city for this flagship event. Known as the Jewel of the Mediterranean, Malta’s capital provides a remarkable setting for high-level discussions, networking, and knowledge-sharing sessions that will shape the sector’s global trajectory.

Over three days in 2026, the WTTC Global Summit will serve as a platform for forging partnerships, driving sustainable investment, and highlighting the essential role of Travel & Tourism in the global economy.

WTTC Interim CEO Gloria Guevara said “We are thrilled to bring the WTTC Global Summit to Valletta, one of Europe’s most beautiful capitals. Malta will provide an extraordinary setting as leaders from around the world come together to shape the future of Travel & Tourism.

“Travel & Tourism provides a backbone to Malta’s economy. This year, WTTC is forecasting that Malta’s Travel & Tourism sector will contribute €3.6BN to the economy, 43.5% above 2019 levels. We are also projecting that the sector will support one in five jobs in the country this year, growing 18% over 2019.”

Deputy Prime Minister and Minister for Foreign Affairs & Tourism, Hon. Ian Borg, said: “The announcement in Rome is a proud moment for Malta. I wish to thank WTTC, together with our Ministry and the Malta Tourism Authority, for securing this tremendous achievement.

“Hosting the Global Summit in Valetta confirms Malta’s growing role as a thought leader in the global tourism sector. This will give us an unparalleled opportunity to showcase our digital heritage, innovation, and hospitality, while positioning Malta at the forefront of discussions on sustainability and resilience in tourism.”

Carlo Micallef, CEO of the Malta Tourism Authority, added: “Hosting the WTTC Global Summit in Valletta is not only a remarkable achievement for Malta but also a powerful statement about our place on the world tourism stage. This summit will attract the most influential leaders and decision-makers from across the globe, providing us with a unique opportunity to showcase Malta as a dynamic, innovative, and sustainable destination.

“It reflects the unwavering commitment of our tourism sector to drive growth, embrace resilience, and lead with vision. Beyond the immediate economic impact, the Global Summit will reinforce Malta’s reputation as a centre of excellence in tourism, leaving an impact on our industry, our economy, and our nation.”

WTTC Chair Manfredi Lefebvre commented: “I would like to thank Malta’s Ministry for Tourism, the Malta Tourism Authority, and the Government of Malta for hosting the 2026 WTTC Global Summit, the most important event in Travel & Tourism. The WTTC Global Summit in Valletta is a remarkable opportunity for Malta to showcase its rich history, vibrant culture, and amazing hospitality.

“Malta, an island steeped in significant historical and architectural interest, offers a unique tapestry of experiences that reflect its diverse heritage. From the ancient temples to the stunning baroque architecture of Valletta, Malta's cultural richness is a treasure trove waiting to be explored.

“This unique event will drive the sector forward and unlock investment opportunities for the country, as global leaders will gather to discuss and shape the future of our sector. Together, we will explore innovative solutions, foster sustainable practices, and strengthen our commitment to driving long-term growth and resilience in a rapidly changing world.”

The Global Summit in Rome was hailed as a resounding success, with record levels of international participation, dynamic debates on the future of Travel & Tourism, and powerful commitments from both the public and private sectors.

Further details, including dates, the 2026 Global Summit programme, speakers, and registration information, will be announced in 2026.

The Global Summit is hosted in partnership with the Italian Ministry of Tourism, ENIT (the Italian national tourist board), the Municipality of Rome, and the Lazio Region.

Other WTTC Partners include Antonio Lefebvre d’Ovidio Di Bolsonaro Philantrophy, Arsenale Spa, Chase Travel (JPMC), Giacomo Milano, MMGY, MSC Group, Terme di Saturnia, and Trip.com Group.