On Christmas demand, Spain is strengthening its position as a global tourist destination with significant growth in demand from European and long-haul markets, to visit major capitals such as Madrid or Barcelona, destinations such as Alicante or Malaga, or islands like Gran Canaria and Fuerteventura.
According to Mabrian analysed seat availability data from Spain’s primary source markets, cross-referencing it with inspirational demand using the Share of Searches Index*.
For this analysis, the index reflects the level of interest in traveling to Spain based on flight search behaviour, regardless of confirmed bookings, for the period between December 20th, 2024, and January 5th, 2025.
