More than two-thirds of travellers have arrived at a destination for the first time only to find it feels familiar because of the amount of research they did before their trip.
Euronews – The Hint App survey, which polled 10,684 adults across Europe, the UK, the US, Canada, Australia and Latin America, revealed that 74% of tourists “research destinations so thoroughly that few genuine surprises remain once they arrive”.
A further 64% said they recognised landmarks and viewpoints thanks to their search across social media platforms.
“People use information to reduce uncertainty before an experience begins. That can make the experience easier, but it can also make the first encounter feel less distinct” Kirill Liakh, managing director of the Hint App, which gives astrological advice, said.
